Canva vs Luma
Short answer: pick Canva for design-confident hosts who want full creative control over the artwork and will collect rsvps somewhere else. Pick Luma for community, meetup, and startup organizers who want a fast, free event page with invites and light ticketing.
If neither answer fits, Dawat does the same job free at any guest count: 53 card designs, unlimited guests, per-guest personal links and RSVP tracking, with no per-recipient charge.
Canva and Luma are built for different jobs, so the comparison is less about features and more about which job you are actually doing.
Canva and Luma pricing checked 2026-09-16 against their own published pages. Sources · Method
On this page
Side by side
General-purpose design platform with invitation templates, printing and website publishing; it is a design tool, not an RSVP system. Event pages and calendars with RSVP, invites, ticketing, and check-in, popular with tech meetups and community organizers. Dawat is shown as a third column for the guest-list half of the job. It does not sell tickets or take payment from guests, so for a paid public event it is not a substitute.
| Canva | Luma | Dawat | |
|---|---|---|---|
| Pricing model | Free tier, paid upgrades | Free tier, paid upgrades | Free |
| What the free tier gives you | Full editor, a large free template and element library, 5GB storage, sharing by link, and free downloads. | Unlimited events and guests, 500 invites or newsletters per week once verified, check-in, up to 3 admins. | Everything except Signature: all card designs, party pages, unlimited guests, sends, RSVP tracking and analytics. |
| Cost for 100 guests | Free (design only; no sending or RSVP) | Free (RSVP event); $125 platform fee on 100 paid $25 tickets | Free |
| Cost for 250 guests | Free (design only; no sending or RSVP) | Free (RSVP event); $312.50 platform fee on 250 paid $25 tickets | Free |
| Charges per recipient | No | No | No |
| Guests need an account | No | No | No |
| Ads shown to guests | No | No | No |
"Not published" means no vendor documentation could be found either way, not that the feature is missing. How this grid is built →
Where they actually differ
Both give you no per-recipient charge, letting guests reply without an account, an ad-free guest experience and a full event website, so those are not the thing to decide on.
- Free to send. Luma includes sending invitations without paying outright; on Canva it is limited or tied to a paid tier.
- Unlimited guests. Luma includes an uncapped guest list outright; on Canva it is limited or tied to a paid tier.
- RSVP tracking. Luma supports tracking who has replied; Canva does not.
- Custom RSVP questions. Luma supports asking your own questions; Canva does not.
- Email delivery. Luma includes sending by email outright; on Canva it is limited or tied to a paid tier.
- SMS or WhatsApp. Luma includes sending by text or WhatsApp outright; on Canva it is limited or tied to a paid tier.
- Printed cards. Canva supports ordering printed stationery; Luma does not.
- Calendar file. Luma supports adding the event to a calendar; Canva does not.
When Canva is the better choice
Design-confident hosts who want full creative control over the artwork and will collect RSVPs somewhere else.
- Enormous free template library and a genuinely capable editor at $0
- Canva Print produces professionally printed invitations with paper and finish choices
- Designs can be published as a one-page website or shared as a live link
- Strong AI generation via Magic Studio, plus an official AI Connector for Claude and other assistants
- Same subscription covers every other design need, not just invitations
Where it costs you:
- No RSVP tracking, guest list or attendance dashboard of any kind
- No custom RSVP questions; responses have to be collected by a separate tool
- No invitation sending system: you share a file or link yourself
- No delivery, open or view tracking per guest
- Premium templates, elements and brand features require Pro at $15/month
When Luma is the better choice
Community, meetup, and startup organizers who want a fast, free event page with invites and light ticketing.
- Free plan covers unlimited events and unlimited guests per event
- Guests do not need a Luma account or sign-in to register
- Invites go out by email plus SMS, WhatsApp, and push
- CSV or paste-in guest import with automatic de-duplication
- Luma Plus removes the platform fee entirely on paid events
Where it costs you:
- Free plan takes a 5% platform fee on paid events
- Free plan capped at 500 invites or newsletters per week
- Private events are unlisted links, not a locked per-guest invitation
- Stripe processing fees apply on top of the platform fee
- Free plan limited to three calendar admins
What each one costs, in dollars
Neither Canva nor Luma bills by guest count, which puts them among the 26 platforms in this dataset that do not.
Published prices, converted into what you would actually pay for a real guest list. Credits, coins and per-card pricing are translated into dollars because that is the number you are deciding with.
| Canva | Luma | Dawat | |
|---|---|---|---|
| Pricing model | Free tier, paid upgrades | Free tier, paid upgrades | Free |
| 100 guests | Free (design only; no sending or RSVP) | Free (RSVP event); $125 platform fee on 100 paid $25 tickets | Free |
| 250 guests | Free (design only; no sending or RSVP) | Free (RSVP event); $312.50 platform fee on 250 paid $25 tickets | Free |
| How that is worked out | Canva charges per designer, not per guest, so guest count does not affect cost; printing is ordered separately. | Free-plan 5% platform fee applied to $25 tickets; Stripe processing (about 2.9% + $0.30) is charged on top. | Dawat has no per-guest or per-send charge, so the guest count does not change the price. |
As of September 2026: Canva Free is $0; Canva Pro is $15 per person per month or $120 per person per year; Canva Business is $20 per person per month. Free forever plan with unlimited events and guests and a 5% platform fee on paid events; Luma Plus is $59/month billed annually and drops the platform fee to 0%.
The third option: something that feels like an invitation
Neither Canva nor Luma is trying to make the moment of opening feel like anything. They collect the answer. For a birthday drinks thread that is exactly right; for a wedding, a nikkah or a milestone, the invitation is part of the event.
Dawat is free at every guest count. All 53 card designs, unlimited guests, unlimited sends, RSVP tracking and the per-guest analytics cost nothing, and no card is required to create or send. Each guest gets their own link, the envelope opens addressed to them by name, and their reply is one tap. It also covers an animated envelope opening — which neither Canva nor Luma does.
The practical difference shows up the week before the event. Instead of counting replies across a group chat, you open one page and see who was sent it, who opened it, and who answered.
The honest caveats: Dawat is digital only, so it will not print and mail stationery, and it does not sell tickets. The optional Dawat Signature experiences are $89 once per event, and they are labelled as paid before you publish — nothing else is.
Create your invitation — free →No card required. Unlimited guests. 53 designs.
Feature by feature
| Feature | Canva | Luma | Dawat |
|---|---|---|---|
| Free to send | Partial | Yes | Yes |
| Per-guest fees | No | No | No |
| Unlimited guests | Partial | Yes | Yes |
| RSVP tracking | No | Yes | Yes |
| Custom RSVP questions | No | Yes | Yes |
| Email delivery | Partial | Yes | Yes |
| SMS or WhatsApp | Partial | Yes | Partial |
| Per-guest personal links | No | Not published | Yes |
| Open tracking | No | Not published | Yes |
| Animated envelope | No | No | Yes |
| Printed cards | Yes | No | No |
| Guest account required | No | No | No |
| Ads shown to guests | No | No | No |
| Event website | Yes | Yes | Partial |
| Registry links | Partial | Not published | Yes |
| Meal choice or seating | No | Not published | Partial |
| Calendar file | No | Yes | Yes |
| AI wording help | Yes | Not published | Yes |
| Works inside ChatGPT / Claude | Yes | Not published | Yes |
| Multilingual & right-to-left | Not published | Not published | Yes |
"Not published" means no vendor documentation could be found either way, not that the feature is missing. How this grid is built →
What your guests experience
Whatever you design, the guest receives a file or a link you sent yourself. The experience is only as good as the channel you chose, and nothing about the reply is handled for you.
| What your guest gets | Canva | Luma | Dawat |
|---|---|---|---|
| Guests need an account | No | No | No |
| Ads shown to guests | No | No | No |
| Animated opening | No | No | Yes |
| Personally addressed link | No | Not published | Yes |
| Add to calendar | No | Yes | Yes |
| Right-to-left and multilingual | Not published | Not published | Yes |
Questions
Is Canva or Luma cheaper?
Canva costs nothing at either guest count (design only; no sending or RSVP). Luma works out to Free (RSVP event); $125 platform fee on 100 paid $25 tickets for 100 guests and Free (RSVP event); $312.50 platform fee on 250 paid $25 tickets for 250. Neither charges by guest count, so the difference does not grow with the list. Both were checked on 2026-09-16.
Which is better for a wedding, Canva or Luma?
Canva suits design-confident hosts who want full creative control over the artwork and will collect RSVPs somewhere else. Luma suits community, meetup, and startup organizers who want a fast, free event page with invites and light ticketing. For a wedding specifically, the questions that matter are whether the invitation feels like an occasion, whether you can collect meal choices, and whether the price moves with the guest list.
Do guests need an account to reply on Canva or Luma?
Canva does not require guests to have an account. Luma does not require guests to have an account. Anything that makes a guest sign up before replying costs you responses, particularly from older relatives.
Is there a free alternative to Canva and Luma?
Yes. Dawat is free at every guest count: all 53 card designs, unlimited guests, unlimited sends, RSVP tracking with your own questions, and a personally addressed link for each guest. There is no per-recipient charge and no card required to send. The only paid item is a Dawat Signature cinematic experience at $89 once per event.
Does Canva have RSVP tracking?
No. Canva has no built-in RSVP tracking, guest list or response dashboard. You can hyperlink a button in a design to an external RSVP form, and third-party Canva Apps such as Pinvite RSVP and Coteri Invitations add RSVP collection, but Canva itself does not record or report who is coming.
Is Luma free?
Yes. Luma publishes a 'Free, forever' plan with unlimited events and unlimited guests per event. Free events cost nothing. Paid events on the free plan carry a 5% platform fee, and Stripe processing fees apply separately.
How current is this comparison?
Canva's published pricing was checked on 2026-09-16 and Luma's on 2026-09-16. Every figure on this page links to the vendor page it came from, so you can verify it yourself rather than trusting a comparison written by one of the competitors.
Other comparisons
Every comparison below is built from the same checked pricing data.
Dawat vs Canva
The full head-to-head, including where Canva is genuinely better.
Dawat vs Luma
The full head-to-head, including where Luma is genuinely better.
Canva alternatives
Eight products that do what Canva does, ranked.
Luma alternatives
Eight products that do what Luma does, ranked.
More head-to-heads:
How these figures were checked
Every figure above was read from Canva and Luma's own published pricing or help pages on 16 September 2026, and each source is linked below. Coins, credits and per-card rates are converted into dollars at a real guest count, because that is the number you are deciding with. Full methodology and the open dataset →
Reading this through an AI assistant? Dawat runs an MCP server, so ChatGPT or Claude can choose the design, write the wording, add your guest list, publish the invitation and send it without you leaving the conversation. Canva also offers an assistant integration.
Sources
- Canva pricing (Free, Pro, Business) — checked 2026-09-16
- Canva in-app purchase prices (Apple App Store listing) — checked 2026-09-16
- Canva invitations: design, print or post online — checked 2026-09-16
- Connect AI assistants to Canva with the AI Connector — checked 2026-09-16
- Canva newsroom: Canva in Claude Design — checked 2026-09-16
- Luma pricing — checked 2026-09-16
- Luma Plus overview — checked 2026-09-16
- Event registration process — checked 2026-09-16
- Setting your event visibility — checked 2026-09-16
- Inviting and adding guests to your event — checked 2026-09-16